• Green Pedestrian Crossing created by Jody Xiong

    The China Environmental Protection Foundation developed an outdoor campaign, displayed on the street, to creatively promote this message. They decided to leverage a busy pedestrian crossing; a place where both pedestrians and drivers meet.

    The campaign involved laying a canvas 12.6 metres long by 7 metres wide on the ground, thus covering the pedestrian crossing with a large leafless tree. On either side of the road, beneath the traffic lights, were placed sponge cushions soaked in green, environmentally friendly, washable paint. As pedestrians walked towards the crossing, they stepped on the green sponge, thus leaving green foot imprints on the canvas of the tree. Each ‘green’ footprint on the canvas looked like leaves growing on a bare tree, which made people feel that by walking they could create a greener environment.

    The ‘Green Pedestrian Crossing’ was carried out across 7 thoroughfares in Shanghai. The campaign was then extended to 132 roads across 15 cities in China, with a participation exceeding 3,920,000 people.

    Watch their video below:

    (Source: m0iety)

    • 9 months ago  #art #design #environment #installation #advertising #china #f  87,075 notes

  • 3D Paintings on Glass

    Using multiple layers of clear glass, Canada based David Spriggs and Chinese born Xia Xiaowan, transform flat artwork into 3D sculptures. Viewers are treated to different shifting perspectives of the works based on where they stand in the art space. Spriggs work revolves around powerful explosive imagery, often resembling storms, cosmic blasts or firework like explosions. Xiawan’s “spatial paintings,” which often feature distorted figures, are drawn individually using colored pencil on tinted glass. Only when these pieces are combined on their floor racks do the images create the whole hologram like effect.

    (Source: m0iety)

    • 9 months ago  #art #sculpture #installation #china  151 notes